Blog

8 Ways to Collect Phone Numbers for Your Rich Media Messaging Campaigns

Compared to emails, mobile messages like rich media and SMS are more effective at getting messages in front of customers. Text messages have an open…

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Rich Media Messaging
Blog

How to Manage Customer Support With Rich Media Content

The quality of support you provide customers can make or break your business. In fact, customers use quality to decide whether or not they’ll come…

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Customer Shopping on Ecommerce Site
Blog

How to Fix Gaps in Your Ecommerce Customer Journey Map and Improve CX

As an ecommerce seller, you might see someone click through an ad or social post and clock that as a win. But if there’s no…

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Proximity Marketing
Blog

How to Use Proximity Marketing to Improve Customer Engagement

When it comes to marketing in the finance industry, there are a few ways to get your products and services in front of people. You…

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WhatsApp For Business
Blog

WhatsApp for Business: How to Get Started

Despite the promise of WhatsApp for business to boost customer engagement, it’s important not to jump the gun. Its potential as a customer comms platform will be severely restricted while FaceBook gradually transform into a B2C messaging platform. 

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Financial Services Buildings
Blog

Why Rich Communication Services (RCS) Will Be Non-Negotiable for Digital CX in Financial Services

For the most part, customer outreach in the finance industry consists of a multi-channel approach, consisting of some combination of email, phone calls, SMS, Apps,…

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